Hyatt Brand Explorer
Hyatt is known in the award travel space for having some of the best point value redemptions. This is because they have a fixed award chart with category-based redemptions and no hidden prices, taxes, or fees for rooms. Hyatt also has plenty of perks and status benefits you can earn as well. Just one of the many perks available to any member is the Hyatt Brand Explorer Award.
Table of Contents
ToggleWhat is Hyatt Brand Explorer?
The Hyatt Brand Explorer Award rewards you for staying at properties and checking off Hyatt's different hotel brands. You earn a free category 1-4 award night for every 5 different brands you visit. The current array of Hyatt brands sits at 38, with the recent addition of Bahia Principe. As of publishing, you can earn up to 7 free night certificates and more will be unlocked as Hyatt continues to expand.
How The Program Works
To earn a Hyatt Brand Explorer free night award by paying an eligible rate, which includes cash or points redemptions, or even the use of a free night award to stay at five different Hyatt brands. You will earn a free night award for every 5 new Hyatt brands you stay. There is no set timeframe to check off 5 brands; you can move as slow or as fast as you wish. This deal is valid for the lifetime of your World of Hyatt account.
You can find the Brand Explorer program under My Account when you log into your World of Hyatt account.

Your brand stays are easy to track within your account by simply clicking on brand explorer. If you stay at a new brand, the brand will gain a checkmark in your tracker. Once you reach 5 brands, you will receive a free night award. It's that simple.

The tracker on Hyatt's website shows both your current progress towards the next 5-brand threshold (top left), and the number of free night awards you received per 5 brands visited (top right).
Eligible Brands
Here is a list of the 35 brands you can visit to earn up to 7 free night awards. Hyatt has been adding lots of new brands over the last few years, so we expect this list to continue to grow.
Luxury Hyatt Brands
- Park Hyatt
- Alila (some locations only)
- Miraval
- Impression by Secrets
- The Unbound Collection by Hyatt
Lifestyle Hyatt Brands
- Andaz
- Thompson Hotels
- The Standard
- Dream Hotels
- The StandardX
- Breathless
- JdV by Hyatt
- Bunkhouse Hotels
- me and all hotels
Inclusive Hyatt Brands
- Zoëtry
- Hyatt Ziva
- Hyatt Zilara
- Secrets
- Dream (some locations only)
- Hyatt Vivid
- Bahia Principe
- Sunscape
- Alua
Classics
- Grand Hyatt
- Hyatt Regency
- Destination by Hyatt
- Hyatt Centric
- Hyatt Vacation Club
- Hyatt
Essentials
- Caption by Hyatt
- Unscripted by Hyatt
- Hyatt Place
- Hyatt House
- Hyatt Studios
- Hyatt Select
- UrCove
More To Explore Hyatt Brands
- Mr & Mrs Smith
- The Venetian Resort
No other brand counts towards earning this award unless expressly specified elsewhere in the Terms
Brand Explorer Free Night Award
Generally, free night certificates earned via the Hyatt Brand Explorer Award work similar to other free night certificates. Here are the main rules:
- The certificates are redeemable only for category 1-4 hotels and resorts.
- The certificates are valid for one year from the date of issuance.
- They are not subject to blackout dates at Hyatt hotels. However, they may not be redeemable where a hotel has a minimum length of stay requirement.
- May not be redeemed at “award ineligible properties” (namely, Hyatt Windward Pointe; Hyatt Beach House; Residences at Park Hyatt Beaver Creek; Hyatt Sierra Lodge; Hyatt Siesta Key Beach; Ventana Campground; The Chatwal Lodge; and any Destination by Hyatt Residence property, except as otherwise specified in the Destination by Hyatt Residence Award Terms).
For more information, check out the Brand Explorer free night award terms and conditions.
Your free night awards will show up in your World of Hyatt account under under My Awards. To redeem your award for a free night, simply search for a category 1-4 hotel with points availability. We have a full guide on how to redeem Hyatt free night awards, including some great features like Pay My Way.

How to Identify the Brand
Many of the brands are evident in the name of the hotel such, as Hyatt Regency. For others, you can check the logo on the top left of the search results when you search for hotels on Hyatt's website.
Hyatt Brand Explorer Award: ToP Thoughts
The Hyatt Brand Explorer program is a great way to reward guests for exploring the various brands within the World of Hyatt portfolio. As Hyatt continues to grow, so do the opportunities to earn free night awards.
How many free night awards have you earned through the Brand Explorer program? Come over to our Facebook group to discuss.




